This Rupert Family Guy plush is Stewie Griffin's teddy bear, sewn by hand for one fan of the show. Stewie has his Rupert, and now this fan has one too. We made him to order from pictures of the cartoon, the way we make every toy here. Nothing sits on a shelf waiting for you: you send images, we sew the bear.

Stewie's best friend

In Family Guy, Seth MacFarlane's animated sitcom on Fox since 1999, Stewie is a baby with a British accent and big plans. Rupert is the one he tells his secrets to. The bear mostly just sits there and listens, which is probably why it works.

The bear even got his own episode. In "Road to Rupert" (season 5, January 2007), Brian sells Rupert at a yard sale by accident. The buyer has moved to Aspen, Colorado, so Stewie and Brian cross the country to get him back. Anyone who has lost a childhood toy gets that episode. Later in season 5, in "Stewie Loves Lois," Rupert speaks for the first time.

Fans name their cats and fish after him. Ask a Family Guy fan about "Stewie's teddy bear" and they'll tell you his name before you finish the question. Want your own Rupert, in the size you like? We sew him by hand, just for you.

What we sewed

  • Caramel-ginger plush for the head, arms and legs
  • A cream muzzle and a big cream tummy patch
  • Darker brown pads on the paws and feet
  • A shiny black nose, glossy black eyes and a small stitched mouth
  • Round ears and the slightly grumpy look Rupert has in the show

He sits on his own with his arms out, ready to be talked to.

Your Rupert

Want him bigger, with a bow, or with your name embroidered on a foot? Send screenshots and tell us. If you'd like the other famous MacFarlane bear too, we've made Ted, and there's the pink Fur Bear from Toy Story. Lost your own childhood teddy? We can sew a replica from old photos.

We're an independent studio. This is a handmade fan piece, not an official Family Guy or Fox product.

Rupert is sewn from soft, short-pile plush in a warm caramel-ginger, the colour he has on screen. It feels smooth under your hand and keeps his shape clean in photos.

  • Cream plush for the muzzle and the tummy
  • Darker brown plush for the paw and foot pads
  • A shiny black nose and glossy black eyes
  • A stitched mouth, sewn by hand

The filling is hypoallergenic, and the fabrics are premium. If you want a fluffier bear, we use faux fur only. Extras go in while we sew, so mention them at the start: a sound module, poseable wire arms, a ribbon or an embroidered name.

A Rupert plush usually takes 2–4 weeks to make.

We start with a pattern drawn from your screenshots. A cartoon bear is flat on screen, so the pattern decides how round his head gets and how far the muzzle sticks out. Then we cut, sew and stuff the body, arms and legs.

The face goes on last: nose, eyes and that small mouth. Get those a few millimetres off and he's just a teddy bear, not Rupert. The time frame includes a small reserve for handmade surprises. Have a date in mind? Tell us in your first message.

We ship worldwide. Delivery usually takes 7–20 business days, depending on your country and the carrier. Around the holidays couriers get slower, so plan for extra days.

Rupert makes a good birthday gift for the friend who quotes Stewie at every dinner, or a gag gift that ends up living on someone's bed for years. Add the making time to the shipping time and count back from the date. For Christmas, order by November 1.

Before he ships, we send you photos of the finished bear so you can check him.

We've been sewing custom plush toys since 2009. Plenty of our orders are like this one: a character the shops don't carry, made from a few screenshots and a clear idea.

You see photos of your Rupert before he leaves the studio. If you don't love him, you get a full refund within 14 days, for any reason.

Not sure about the size or the extras? Ask before we cut the fabric. A detail is far easier to change in the pattern than in a finished bear.

Order Your Own Rupert Plush

βœ“ You approve photos before it ships.
βœ“ Full refund if you don’t love it.

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Custom toys start from $350.
A bigger size or extra details can cost more.

Why?

No ready-made pattern. Your photo or drawing doesn’t come with one. Our artist builds the pattern from scratch and turns a flat picture into a 3D toy. It’s the hardest and slowest part.

Materials picked for your toy. The right color, fur length and texture. Sometimes we order fabric just for one project.

Sewn by hand. Every piece is cut, sewn, stuffed and finished by hand. The face takes the most time: move an eye a millimeter and the character changes.

You approve it first. When your toy is ready, we send you photos. Something looks off? We fix it before shipping.

One toy, not a thousand. A factory spreads design costs over thousands of copies. Here, all that work goes into one toy: yours.

That’s why prices start at $350. And on a personal order, if you don’t love your toy, you get a full refund.

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